Citations
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Hesseldahl 2013 (†267)
Hesseldahl, Arik. "Think Big Data is All Hype? You're Not Alone." All Things D (19 August 2013).URL: http://allthingsd.com/20130819/think-big-data-is-all-hype-youre-not-alone/
Existing Citations
- big data : As a useful technology, Big Data is, according to Gartner’s reckoning, at or near the peak in the hype cycle, when expectations are inflated and out of sync with what is deliverable in reality. ¶ Big Data is a catch-all phrase for the notion that, embedded within the vast troves of data that businesses and governments gather, is useful, actionable intelligence that could lead to new efficiency, improved business processes, lower costs, higher profits and so on. All that’s needed, the argument goes, is the will and expertise to perform the relevant analysis on it. (†231)
- big data : When a phrase enters the tech industry lexicon in a big way, and has a good way of crystallizing a seemingly overarching trend, it’s usually not long before the very same phrase becomes a victim of its own overuse and is dismissed as “all hype.” . . . As a useful technology, Big Data is, according to Gartner’s reckoning, at or near the peak in the hype cycle, when expectations are inflated and out of sync with what is deliverable in reality. (†314)
- big data : Big Data is a catch-all phrase for the notion that, embedded within the vast troves of data that businesses and governments gather, is useful, actionable intelligence that could lead to new efficiency, improved business processes, lower costs, higher profits and so on. (†315)