mosaic effect (p. 22): Every individual is a unique mosaic of publicly visible characteristics and private information. In a data rich world, distinct pieces of data that may not pose a privacy risk when released independently are likely to reveal personal information when they are combined – a situation referred to as the "mosaic effect". The use of Big Data greatly amplifies the mosaic effect because large rich data sets typically contain many visible characteristics, and so individually or in composition may enable spontaneous recognition of individuals and the consequential disclosure of their private information. (†1569)
